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Local people are usually eager to help their local economy and share their knowledge and contacts with local destination marketing representatives. They already trust you as a fellow local citizen, and any communication on your part only increases this trust. This blog is intended to discuss the philosophy of this marketing approach more in-depth, dialogue about best practices, and answer other questions you may have such as how to incorporate this philosophy into its short and long-term marketing plans, etc.
Michael Still has 24 years of convention sales experience, including 9 years working for convention bureaus, 4 years in hotels, and 5 years in hotel regional sales offices. Michael has been identifying and persuading local association members to bring regional, state, and national conventions to the cities he has represented for all 24 years, and has developed and expanded many marketing programs that target local association members.
This is my personal blog. The information contained here is provided for informational purposes only. No representation is made as to accuracy, completeness, currentness, suitability, or validity of any information on this website. I will not be liable for any errors, omissions, or any losses, injuries, or damages arising from its use.