Lawn care
Route density up 38%Marketing for service-based businesses
We fillYOUR CALENDAR.
Content, websites, SEO, ads, social, and CRM: everything your business needs to win online.
- 10-DAY LAUNCH
- GET MORE JOBS
Our work
Real crews.
Real results.
From roofing to concrete, HVAC to landscaping: we market the trades that keep neighborhoods running. Every campaign is built around the work your team actually does.
See case studies
Industries we help grow
Your #1 Backyard Marketing Partner
About us
BUILT BY MARKETERS
WHO KNOW TRADES.
Backyard Marketing is a marketing partner for outdoor service businesses. We handle content, websites, and paid ads under one roof, so your crews stay booked and your phone keeps ringing.
Every dollar is measured against booked jobs, average ticket, and the calendar you actually run your business from.
- No long term contracts. Everything is month to month, so we consistently earn your business.
- Transparent data on every dollar spent and every job booked.
- Full ownership of everything we create.
Our work
Content that sells
Scroll-stopping reels and video content crafted for real results.
PlayingPatio & Concrete
Lawn care · Tree service · Concrete · Hardscaping · Home builders · Roofing · Plumbing · HVAC · Electrical · Pest control · Cleaning · Excavation · Irrigation · Fencing · Pressure washing ·
Built for
service
businesses.
Tree service
$4.2k average ticketConcrete
41 estimates / 30 daysHardscaping
2.7× close rateHome builders
14 contracts / quarterRoofing
11 min lead responseGeneral contractors
Pipeline +$1.1MPlumbing
24/7 call captureHVAC
$6.4k average ticketElectrical
19 estimates / 30 daysServices
One team, every channel you need.
Content that makes you the obvious choice.
A site that books and ranks.
Ads that don’t miss.
Social that stays consistent.
CRM that closes the loop.
0+clients
0×average ROAS
0+leads driven
0%average ROI increase
Case Studies
Real growth, from real clients.
Landscaping Co.
Eldridge, IA
$7M
Revenue in 7 months
950+ leads generatedRemodeling Contractor
Bettendorf, IA
185%
Inquiry growth
#1 local SEO rankingsLawn Care Co.
Rock Island, IL
339+
Total inquiries
$55.00 cost per leadAuto Detailing Co.
Woodstock, GA
1,675
Fresh leads
$10.15 cost per leadProcess
Day 1Strategy call
Week 1Audit + plan
Week 2–3Build
Week 3–4Launch ads
OngoingKeep it full
FAQ
FAQ
Do you work with my trade?
Home-service and service-based businesses: lawn care, tree service, concrete, hardscaping, roofing, general contractors, plumbing, HVAC, electrical, and more. If you run a service business and book jobs by the day, that's who we build for.
How fast can you get me a website?
About 11 days for a full site. If you need something up fast (storm season, a slammed calendar), we can get a simple landing page live in 72 hours.
Do you just set up my ads and disappear?
No. We run your ads ourselves, every week, for as long as you're with us. You're not handed a login and left to figure it out.
What does ad spend cost on top of your fee?
Ad spend runs separately from what you pay us. We'll recommend a number based on your market and goals, enough to actually generate volume, not just impressions.
Do you handle CRM and follow-up too?
Yes. We set up your CRM, automate the follow-up sequences, and make sure every lead gets a response even when you're on a job. Nothing sits in an inbox.
What if people can't find my number on the site?
We won't run ads to a site that makes people hunt for a way to reach you. Every site we build gets someone to a call or a form in two taps.
I'm a one-person operation. Am I too small?
Not at all. If you've got open days on the calendar and want them filled, that's exactly who this is for.